Generación Netflix

Andy Stalman: “Una gran marca no es aquella que no imita a nadie sino aquella a la que nadie puede imitar”

Considerado uno de los principales expertos en marcas del mundo, el cofundador de TOTEM revela cómo llegó el branding a su vida y ofrece su mirada sobre el lugar que ocupan las marcas hoy y cómo evolucionarán en el futuro.

Empleo & talento 8 min

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Generación Netflix